Posts Tagged ‘google’

TechTonic vs. AdSense!

Wednesday, April 9th, 2008

Some commenters warned me that I could be violating the Google AdSense terms of service with the first ever “contest” post on this blog.

However, I felt otherwise and emailed AdSense support for some guidance. I got an unhelpful automated response and decided to leave it at that. Today though, I received an email from them threatening to shut down my account:

Publishers are not permitted to encourage users to click on Google ads or bring excessive attention to ad units. (Full email here.)

Here is my email response:

from Abhimanyu Radhakrishnan mail {at} techtonic {dot} info
to 
adsense-support@google.com,
date Wed, Apr 9, 2008 at 3:51 AM
subject Re: Issue # 372209 Google AdSense

Dear AdSense Support,

Firstly, I’d like to remind you that I voluntarily brought this to your notice through query #258677301 some days ago.

Secondly, I have decided NOT to change the content of my post because in no way does it (in my opinion) violate the spirit of the ToS. It is clearly a sarcastic statement in a humourous context, clearly related to the content of that particular post: (http://www.techtonic.info/2008/03/01/march-08-contest/).

It is blindingly obvious to anyone who reads the post that there is no malicious intention to direct readers to clicking the ads. Nowhere else on the site, is there any attempt to encourage readers to click ads. My site has all original content and is not in the SEO business. I have no intention of changing the content and will gladly face the consequences.

Best Wishes
Abhimanyu

Agree with my stance? Disagree? Comments?

I’m A Soundbyte!

Tuesday, February 12th, 2008

Thank God I remembered stuff from the Google Bombing piece I did for JAM magazine - I was sufficiently qualified, I guess to be an “expert” on the topic … actually expert is pushing it, but knowledgeable commentator is fair :-)

I made my first news appearance as a “soundbyte” on Al-Jazeera, thanks to a former colleague who now works for a production house that does a weekly show for the English channel.

The Google bombing story starts at 5:15 in this nearly 12 minute video:

Tech Tonic #1: Micro Going Soft?

Sunday, February 10th, 2008

I’d barely finished putting the final touches on my first column for this magazine when the news started flashing on the wires, that Microsoft had made a 44 billion dollar bid for Yahoo. There had been rumours floating for a while but they’d been the usual, ignorable ”everybody buying everyone else” theories that keep circulating on the wonderful interweb. In any case this column was supposed to be about everyday tech not corporate takeovers and silicon valley politics. However this particular bit of news was slightly different. Unlike January’s other mega-deals like Sun buying MySQL or Oracle buying BEA, which matter only to IT departments of companies, this story is a reflection of how humble users like you and (often not very humble) me are driving the world’s most powerful software company to make such a big gamble.

The text of Microsoft CEO Steve Ballmer’s letter to Yahoo’s board clearly says that Google is the common enemy and that this merger is a play for the online advertising market which is expected to touch 100 billion dollars in the next two years. However, what is not obvious in the letter is the growing threat of Microsoft being rendered redundant in the life of the common user. Now lets get this straight. I’m no Microsoft-bashing open-source evangelist trying to change the world by defeating evil capitalists. Heck, i’ve been a Windows user forever. I tried installing Linux a couple of times and was not convinced, I hated the alternatives to MS Office such as Star Office and Lotus Notes and the very fact that I need to write a column to make a living is proof enough that I can’t afford to be a Macintosh user ;-). I just want to be able to use the best and simplest software out there to help me get on with my life - period. Of late though, Microsoft isn’t the best at providing that.

Lets start with the Operating System of my home desktop. I’ve steadfastly refused to upgrade to the new Windows Vista. It gives my poor PC an inferiority complex with it’s hardware requirements and yet does not have any real fantastic reason for convincing me to upgrade. More importantly my operating system doesn’t matter all that much anymore. The only thing I’m doing of late is starting up my PC, firing up my web browser and going bersek online. That’s the other thing. I’m among the 10% (and growing) of web users, who use a web browser called Firefox instead of the default option that comes with Windows called Internet Explorer. It’s just plain better!

Now let’s get to Microsoft’s other big cash cow. I have a secret to reveal. I haven’t installed Microsoft Office on my PC. I’m banging out this column on something called “Google Docs” which is frankly, the best thing I’ve used in a long, long time. If you’re a Gmail user, you’ll see a small link on the upper left side of your screen, saying “Documents”. When you click on it you’re transported into a world of stripped down, ‘essentials-only’ versions of Word, Excel and PowerPoint. All your documents are stored on the web and you can collaborate with other users by giving them permission to view or make changes to your stuff. Make no mistake, if you make a living on spreadsheets and presentations then Google Docs is not an alternative for MS Office. But the point is I have been able to manage very nicely. Of course every now and then, a merchant ship in the Mediterranean will plonk an anchor onto an undersea cable thereby cutting off internet access to most of India and leaving pompous journalists with no way of retrieving their half-written columns.

What about the gadgets in my everyday life? Let me do a quick survey of the gizmos around me right now. Umm lets see, theres a Nintendo Wii (currently outselling the Microsoft Xbox 360), an Apple iPod Touch (currently outselling the Microsoft Zune) and a Blackberry (currently outselling Windows Mobile). Yes yes, I agree this survey is completely unscientific using a random selection etc. but if I were to invest using Wall Street legend Peter Lynch’s philosophy of ‘look around you’, I would certainly be short on Microsoft.

Let me admit, I still don’t have the guts to put my money where my mouth is as far as my desktop computer is concerned. I need the safety net and familiarity of my good old Windows XP. The laptop though is a different story and I’m willing to experiment. Asus, HCL and ACI  have all just launched super cheap, tiny laptops that run on allegedly very user-friendly versions of Linux. I’ll be done playing with them within a fortnight so watch this space for the verdict!

Scoop 2.0: We’re Hiring!

Friday, July 13th, 2007

One of the interesting ways for technology watchers to speculate on a company’s future plan is to regularly scan its online jobs page. It may not always be accurate, but if the job description is specific enough it can often lead to a scoop!

One of the best examples is this piece from CNET.com about 2.5 years ago which suggested that Google was looking at buying up “Dark Fiber” based on this vacancy:

“Google is looking for Strategic Negotiator candidates with experience in… (i)dentification, selection, and negotiation of dark fiber contracts both in metropolitan areas and over long distances as part of development of a global backbone network,”

Before you knew it, Google was WiFi-ing up entire cities free of cost and now could soon become a full fledged telecom giant if the secret “gPhone” project indeed bears fruit. The latest scoop is on Facebook’s “we’re hiring” page which suggests that the Social Networking poster boy could be looking at an IPO as a”very serious option” in the near future. {Link courtsey Paul Kedrosky}